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Browns 34th on Forbes' list of world's 50 most valuable sports teams of 2013

By Nate Ulrich Published: July 15, 2013

The Browns are ranked 34th on Forbes' list of the world’s 50 most valuable sports teams of 2013 with an estimated value of $987 million.

The Browns are 21st among the 30 NFL franchises on the list. They're third in the AFC North, behind the Super Bowl champion Baltimore Ravens (19th overall, $1.157 billion) and the Pittsburgh Steelers (23rd overall, $1.1 billion) and ahead of the Cincinnati Bengals (42nd overall, $871 million).

The Dallas Cowboys ($2.1 billion) are ranked fifth overall and first among NFL teams. The St. Louis Rams and Jacksonville Jaguars are the only NFL teams that missed the top 50, and they’re ranked 51st and 52nd, respectively.

European soccer team Real Madrid tops the entire list at $3.3 billion.

Forbes also broke down the combined number of Facebook fans and Twitter followers of each team in the top 50. According to the magazine, the Browns have about 800,000. Only six teams in the top 50 are listed with fewer social-media followings.

Here is Forbes’ summary of the Browns, who ranked 30th on the magazine’s list last year with an estimated value of $977 million:

#34 Cleveland Browns

Value: $987 million

Owner: Jimmy Haslam

Truck stop magnate Haslam bought the Browns from Randy Lerner for a price of $1.05 billion. Haslam bought 70% of the team in October and will buy Lerner's remaining stake in 2015, which makes the net present value of the transaction less than $1 billion. The FBI is investigating Haslam's company, Pilot Flying J, for possible fraud.


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