You may have noticed that Dan Abrams was doing MSNBC double-duty as both the general manager and an on-air personality. Now he's becoming an on-air star fulltime again. Announcement after the jump ...
Here's the word:
Effective today, "Live with Dan Abrams" and "Morning Joe" officially join the MSNBC program schedule. As Dan Abrams moves into a primetime host role, NBC News Senior Vice President Phil Griffin will assume day-to-day management of MSNBC. The announcements were made today by Steve Capus, President, NBC News. Abrams, who has been filling-in as host of the 9 p.m. hour for the past three months, will continue to anchor that hour as host of "Live with Dan Abrams," Monday-Thursday at 9 p.m. ET. Abrams will also increase his on-air presence throughout NBC News programs as NBC News Chief Legal Correspondent. The management change is effective upon MSNBC's move to 30 Rockefeller Plaza in mid-October; Griffin will also continue to oversee "Today" on NBC. Additionally, Griffin today announced that Shannon High-Bassalik will be joining MSNBC as Managing Editor, overseeing live news programming and breaking news coverage.
"Morning Joe," hosted by Joe Scarborough, will also officially join the MSNBC lineup on weekdays from 6-9 a.m. Scarborough has been hosting the early morning time slot since May.
"We are fortunate at NBC News to have a wealth of great talent in every area of the business -- on the air and off," said Capus. "With this announcement, we solidify our on-air strengths with two incredibly talented people in two critical timeslots. Under the leadership of Dan and his team, MSNBC has never been stronger and is well positioned to capitalize on the momentum that has been building over the last year."
"As MSNBC moves into 30 Rock and Dan moves to anchoring a primetime program, it's the right time for me to assume a more direct role in the management of the network," said Griffin. "Dan leaves the General Manager role with the network in the best competitive position in six years, up 62 percent in the target demographic in the last 15 months, and will enable us to continue to grow our primetime audience as host of 'Live with Dan Abrams.'"