They will include NASCAR, DirecTV, Great Wolf Resorts and Chiquita. The official word:
UNDERCOVER BOSS, last season's #1 new series, returns for its second season with some of the nation's top executives hitting the front lines for an unfiltered look inside their own companies. UNDERCOVER BOSS, which is nominated for an Emmy Award for Outstanding Reality Program, premieres in a special time period on Sunday, Sept. 26 (10:00-11:00 PM, ET/PT) before moving to its regular time period (9:00-10:00 PM, ET/PT) on Sunday, Oct. 3.
Among the initial companies whose bosses have signed up for the undercover mission include:
NASCAR (Steve Phelps, Senior Vice President and CMO) — the sanctioning body for the #1 spectator sport in the U.S.;
DirecTV (Mike White, Chairman, President and CEO) — the world's most popular video service, delivering state-of-the-art technology to over 25 million customers;
Chiquita Brands International, Inc. (Fernando Aguirre, Chairman and CEO) — a leading international marketer and distributor of bananas, fruits and salads;
Great Wolf Resorts (Kimberly K. Schaefer, CEO) — North America's largest family of indoor waterpark resorts.
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