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Kent State Flashes

Football as a revenue generator and other thoughts

By admin Published: November 6, 2008

If anyone believes the football program should be dropped in order to supplement the basketball team, he or she should take a closer look at some financial numbers before making any type of rash opinion.

The University of Akron received $1,550,000 in total revenue from its football team last season, according to their 2008-2009 budget summary. The basketball team brought in $415,000.

Conversely, the UA football team is allotted $4,718,001 in expenditures. Basketball is allotted $1,458,517.

This means that football is $3,168,001 in the negative while basketball’s net loss is $1,043,517. In other words, the basketball revenue pays for 28 percent of the basketball team’s allotted expenditures. Football’s revenue will pay for 37 percent of its allotted expenditures. Only bigger Division I schools, like Ohio State, can avoid negative athletic budgets.

I can see the argument form for some that if football is costing that much that it shouldn’t be around. I don’t look at it that way. If a lowly football team like Akron can have a revenue of over a million with a 4-8 record, what can they do at 6-6? Or maybe 8-4? Or 12-0? The Zip’s new stadium next season can only help these figures too.

Yes, basketball is a cheaper operation to run, but football can be more lucrative. What would you rather have: $415,000 dollars from sixteen home games with a good basketball team? Or $1,550,000 dollars from five homes games with a bad football team. (Yes, I know we would all want a winning team, but for arguments sake the a bad football team is making more money.)

Kent State actually averaged better home attendance in basketball than the Zips last year. The Zips had a better football attendance mark. I cannot say what KSU’s revenues or expenditures are. Kent State’s budget is extremely vague. I can’t make out any type of team revenues or expenditures from it. I need to ask what a “general fee” and “support from other funds” actually entails.

Regardless, the Zippies are a similar school, in close proximity and their bottom line budget is close enough to make them a good example here.

Any way you break it down football is one of the biggest revenue generators in college sports, especially at the bigger Division I schools. Football and basketball programs are typically the “bread winners” for any university, making healthy football programs a must for a school to flourish.

I don’t see the rifle team, soccer, baseball and softball bringing in a million dollars combined. Only football can supplement an income that much.


-- There really wasn’t much to Tyree Evans and Anthony Simpson missing last weekend’s scrimmage at Michigan. The two players had some NCAA clearinghouse issues with their paperwork, so the University erred on the side of caution and left them at home, according to a member of Athletic Communications. It was just dotting “I’s” and crossing “T’s” type things that weren’t settled yet and shouldn’t be a problem moving forward.

-- Did anyone else realize Julian Edelman is currently the fourteenth best rusher in the nation with his 951 yards?

Edelman is currently 29 yards behind Georgia’s Knowshon Moreno and ahead of Oregon State’s Jacquizz Rodgers, West Virginia’s Noel Devine, Wisconsin’s P.J. Hill, and Ohio State’s Chris “Beanie” Wells. Injury had a ltitle something to do with the latter.

More impressive to me though: Edelman has completed 54.1 percent of his passes this season. Kent City PowderPuff has played better than his receivers this year and he has still completed over 50 percent. Not too shabby.

I’ll have a decent feature in the paper on him soon. It should run Saturday, so keep an eye for that.

-- Last week at MAC Media day senior Al Fisher said that senior forward Rashad Woods is a new person this season who has rededicated himself and brought a whole new attitude from last season.

He is defending better and playing better, Fisher said. Perhaps the comment that got me most excited was that Woods is attacking the rim and finishing with dunks when he gets inside, according to Fisher.

Woods is expected to be a key contributor at the power forward this season, coach Geno Ford said. Like Mike Scott last year, Woods will be playing out of position at the four.

He will have to step up his game defensively this season if the Flashes are to do anything. Perhaps the main reason Kent State was so good last year was because of the interior defense that Haminn Quaintance and Scott provided. No other Mid-American Conference team was able to match those tow down low in this guard-oriented league.

Brandon Parks, Rashad Woods and Julian Sullinger aren’t exactly on their level, not yet at least. The post is the key to this season for the Flashes.

From what I have seen Woods is in the best shape of his life and his attitude could allow him to be an All-MAC performer. He definitely has the talent for it. He just needs to piece it all together on the court.

-- Sadly, former forward Isaac Knight, who is at NAIA power Walsh University for his senior season, tore his ACL and will miss this season.

Just last week I received an e-mail with the Walsh team outlook saying this about Knight:

transfers Isaac Knight (F, 6-8, 235, Sr., Detroit, MI/Crockett/Kent State) and Greg Howard (G, 6-4, 218, So., Cincinnati, OH/Withrow/West Liberty State College) will be expected to make an immediate impact. Knight had two solid years at Kent, before slipping last year. Look for the senior to return to his freshman and sophomore form, when he shot 58% and 56% respectively for the Flashes as a constant low-post threat. Look for Knight to start at the four spot. Howard will see plenty of action at the three-spot, and like Knight, will present a strong presence inside.

Here is his profile page on the Walsh University Web site.

Knight was a three-year letter winner with the Flashes before departing this offseason. His red shirt season was burned during the 2004-2005 campaign, so this may have ended his career. Hopefully there is someway he can be eligible for one more season, but I am not sure of all the rules that pertain to medical red-shirts, sixth seasons and how going from the NCAA to the NAIA effect those. I’ll see what I can find out.



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