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Donny Osmond lends name to home goods

By Mary Beth Breckenridge Published: April 4, 2013

Add Donny Osmond to the list of celebrities who've licensed their names to home goods.

Donny Osmond Home by Donny & Debbie Osmond has signed licensing agreements with four companies to produce Donny-branded bedding, area rugs, dinnerware and lighting, the trade publication Home Textiles Today reported.

More licenses are expected.

A number of products are set to be introduced later this year in connection with the 50th anniversary of Osmond's television debut, HTT said.

Osmond rose to fame in childhood as a member of the toothy, well-scrubbed Osmond Brothers and grew up to host TV shows, star on Broadway and win Dancing With the Stars.

HTT said the products bearing his name will "emphasize textured neutrals, natural materials and color accents." But will they also be squeaky clean?

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