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The Beer Blog

Molson Coors launches beer for women in U.K.

By Rick Published: July 22, 2011

Molson Coors is launching a low-alcohol beer in Britain aimed at women who shy away from drinking beer. Called Animee, it's "a sparkling alcoholic beverage with lemony and rose flavors," according to a story in the New York Daily News. The beer is only 4 percent alcohol. The brewer apparently is trying to attract the 79 percent of British women who steer clear of beer. To read the full story, click here.

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