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Samuel Adams makes special beer for Boston Marathon
Samuel Adams is making a special beer for the Boston Marathon. The Boston Athletic Association and Jim Koch, founder of Samuel Adams, made the official announcement Thursday. Samuel Adams Boston 26.2 Brew will be low in calories and alcohol. "Our partnership is a perfect fit because of our shared history: a Boston-born brewery joining the biggest of Boston traditions," Jim Koch told the Boston Globe. "I released my first batch of Samuel Adams Boston Lager to the public on Patriots Day in 1985, the day of the Marathon right here in Boston. I faced a lot of challenges getting that first brew packaged and distributed in time, but I had set Patriots' Day as my deadline. About half of our first 25 accounts were within three blocks of the finish line. So, the Marathon's finish line was my starting line." To read the Boston Globe story, click here.
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