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University of Akron Zips blog

Source: Yurachek to be named next AD

By mrasor Published: August 21, 2009

Miscellaneous
A source tells me that the university plans to remove the "interim" tag from Hunter Yurachek's title, making him the permanent athletic director within the next week.
Yurachek was the favorite for the job after Mack Rhoades left for Houston. When the university decided to hire a search firm, it appeared President Luis Proenza wanted to go in a different direction. After all, there is no use in paying a search firm to find someone within your own walls.
It is likely, however, that Yurachek stacked up with the candidates from other schools. Plus, he has the familiarity with the program.
No one has doubted Yurachek's background. But fans have questioned whether he brings the fresh approach to marketing that it takes to advance the program within Northeast Ohio. Since the national search began, however, we saw several advances in marketing for football. As a result, ticket sales have gained momentum.
Yurachek was believed to be Rhoades' heir apparent from the day he was hired away from the University of Virginia. This source of this story is anonymous, but I'm working to verify it. Stay tuned.
Here is Yurachek's background from GoZips.com:

Prior to coming to Akron, Yurachek spent the previous two years as the associate athletics director for marketing at the University of Virginia. He spent four years (2001-04) as senior associate athletics director at Western Carolina University and two years at Vanderbilt University (1998-2000) as an assistant athletics director and director of marketing and promotions. The native of Charlotte, N.C., began his career in athletics administration at Wake Forest University (1994-98) as the assistant director of marketing and promotions.
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