Hi-Wire Brewing is moving into Ohio.
The Asheville, N.C., brewery announced that it has hooked up with Premium Beverage Supply and will distribute its full portfolio throughout the Buckeye State. The roll-out begins Sunday (Feb. 19) and there are kick-off events planned in Cleveland, Toledo, Columbus, Cincinnati and Dayton.
“Ohio has a good number of retailers that prioritize craft beer sales and putting new brands in front of their customers," brewery director of sales Chris Lutkowski said in a prepared statement. "Regardless of whether or not it’s the bar down the street or the large box retailer that covers the country, the retailers take pride in understanding what the consumers want and what they are willing to try."
Ohio is one of three new markets planned for Hi-Wire, which wants to grow sales by 60 percent this year.
"The launch of Ohio is an exciting new step for Hi-Wire and North Carolina made beer in general," co-owner Chris Frosaker said. "Ohio is a top-five craft beer state, and its beer drinkers have more commonly been making Asheville a must-visit location. We are honored to be able to 'export Asheville' to these amazing beer markets."
To view all the kick-off events, click here.
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