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Actor Dick Preston and his wonder dog Yukon King star in Sergeant Preston of the Yukon, which aired on CBS-TV from 1955 to 1958. The show's sponsor was the Quaker Oats Co. (Akron Beacon Journal file photo)
The Klondike Big Inch Land Co., a subsidiary of the Quaker Oats Co., gave away deeds in 1955 for one square inch of land in the Yukon Territory of Canada. It was a premium in cereal boxes. (Akron Beacon Journal file photo)