Events Calendar
In This Section
President condemns Fort Hood mass killing
One in five eligible homeowners gets relief
Democrats in Senate try to curb Fed power
1ORLANDO, FLA. Ex-astronaut guil...
Ex-astronaut pleads guilty in attack on rival
Feds bust ATM hacking ring accused of stealing $9 million
Woman would like to buy back long-lost VW van
Mother tried to shield baby in fatal shootings
Most Read Stories
Suitcase causes bomb scare at Akron bus terminal
Akron City Council OKs higher speed on I-77
Chapel Hill isn't rolling right along
Motorcyclist killed, wife injured in Stark County crash
New eateries expand menu of options
Man says he was punched, robbed by 3 people in parking lot
Patrick McManamon: Here's what the Browns should try the rest of the season
Louisville athlete commits to play for Boston College
Family found dead in Ohio home
Blogs:
Pets:
It Takes All Kinds
The Heldenfiles:
Tuesday Notebook
Patrick McManamon:
An interesting thought from a reader
Akron Zips:
Akron vs. Mount Union — Liveblog
Tribe Matters:
Indians announce spring dates
Cleveland Browns:
Mangini doesn't name a quarterback
Kent State Sports:
Flashes interested in another Cincinnati player
Cleveland Cavaliers:
Shaq: It’s All About Winning Championships
Buckeye Blogging:
Buckeyes Roll 100-60 / Season Outlook
Varsity Letters:
Report: Walsh baseball player commits
All Da King's Men:
More On The Fort Hood Jihadist
Blog of Mass Destruction:
Simply Incapable of Telling The Truth
Akron Law Café:
Health Care Financing Reform: (63) Commonwealth Fund Report on Primary Care
See Jane Style:
Muffle Your Muffler
Car Chase:
Clock Tender- Extending the Life of Collector Car Clocks
Let's Talk Real Estate:
Rumors: Akron Starbucks Closing
Ohio Travels with Betty:
Jack is looking for a trip to Southern Ohio the week of November 16.
Sound Check:
Aeromsith looking for new singer as Steven Tyler contemplates solo career
HRLite House:
Personal Rant – Why People Do Not Live in Northeast Ohio
Akron Gamer:
Video: 'Modern Warfare 2' hits the streets
Independents put work on YouTube, other sites on Web
By Jim Rutenberg
New York Times
Published on Sunday, Jun 29, 2008
CULVER CITY, CALIF.: The video blasted across the Internet, drawing political blood from Sen. John McCain within a matter of days.
Produced in a cluttered former motel behind the Sony Pictures lot, it juxtaposed harsh statements about Islam made by the Rev. Rod Parsley with statements from McCain praising Parsley, a conservative evangelical leader. The montage won notice on network newscasts this spring and ultimately helped lead McCain, the likely Republican presidential nominee, to reject Parsley's endorsement.
In previous elections, an attack like that would have come from party operatives, campaign researchers or the professional political hit men who orbit around them.
But in the 2008 race, the first in which campaigns are feeling the full force of the changes wrought by the Web, the most attention-grabbing attacks are increasingly coming from people outside the political world.
In some cases they are amateurs operating with nothing but passion, a computer and a YouTube account, in other cases sophisticated media types with more elaborate resources but no campaign experience.
So it was with the Parsley video, which was the work of film director Robert Greenwald, 64, and his small band of 20-something assistants. Once best known for films like Xanadu and the television movie The Burning Bed, Greenwald shows how technology has dispersed the power to shape campaign narratives, potentially upending the way American presidential campaigns are fought.
Greenwald's McCain videos have been viewed more than 5 million times — more than McCain's own campaign videos have been downloaded on YouTube.
Greenwald said he had no ties to the Democratic party or Sen. Barack Obama's campaign.
Four years ago, the Internet was a Wild West that caused the occasional headache for the campaigns but for the most part remained segregated from them.
This year, the development of cheap new editing programs and fast video distribution through sites like YouTube has broken down the barriers, empowering a new generation of largely unregulated political warriors who can affect the campaign dialogue faster and with more impact than the traditional opposition research shops.
The better-circulated videos have generally come from people with some production experience. One of the most widely seen anti-Obama videos was created by Jason Mitchell, 29, who produces evangelical Christian programming in Durham, N.C.
A conservative-leaning version of YouTube called Eyeblast.tv has recorded millions of hits on the video.
Its announcer notes that Obama's father was Muslim, asserts that the candidate attended a Muslim grammar school in Indonesia for two years, and asks, ''When we are at war with Islamic terrorism, can Americans elect a man with not one, not two, but three Islamic names?'' One on screen image shows Obama's face morphed with that of Osama bin Laden.
Mitchell said he sticks close to the factual record, but the video has been widely criticized as over the line. Obama is a Christian. The school in Indonesia was secular.
CULVER CITY, CALIF.: The video blasted across the Internet, drawing political blood from Sen. John McCain within a matter of days.
Get the full article here.
Comments
Click here to post your comments
