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Papa John's adds areas to 23-cent pizza deal

By Katie Byard
Beacon Journal staff writer

Papa John's has extended it's 23-cent pizza offer — an apology to Cavaliers fans — beyond the Cleveland-Akron-Canton area to Toledo and Youngstown.

The deeply-discounted pizzas will be available Thursday.

The carryout-only deal is limited to one large, one-topping pizza per person, per visit, said Chris Sternberg, Papa John's corporate vice president of communications.

Online orders will not be included in the offer.

''We're bringing in extra food products and extra workers to make pizzas,'' Sternberg said this morning. ''We expect the volume to be eight to 900 percent higher than a typical Thursday'' in the Cleveland area, he said.

The offer stems from the ''Crybaby'' T-shirt incident.

Washington D.C.-area Papa John's stores handed out T-shirts to Washington Wizards fans last Friday that carried the company's logo, the word ''Crybaby'' and the number 23.

Cavs star LeBron James — who wears No. 23 — had earlier complained about hard fouls during the series with the Wizards. Brendan Haywood, Wizards center, called James a crybaby.

Sternberg was at a loss to come up with another such Papa John offer.

''It's certainly rare that we would do this,'' Sternberg said. ''We definitely need a special occasion to do this.''

Papa John's, with headquarters in Louisville, Ky., has 2,700 stores in the United States. All the stores are owned by franchisees.

Store owners in the Youngstown-Warren and Toledo areas ''wanted to join in'' and the decision to extend the offer was made Wednesday, Sternberg said. ''They thought there's obviously a lot of Cavs fans in those two towns.''

A total of 49 stores in Northeast Ohio and the Toledo area will be participating.

The Cavs play the Celtics on Thursday night in the second game of the second round of the playoffs.

Papa John's has extended it's 23-cent pizza offer — an apology to Cavaliers fans — beyond the Cleveland-Akron-Canton area to Toledo and Youngstown.

The deeply-discounted pizzas will be available Thursday.

The carryout-only deal is limited to one large, one-topping pizza per person, per visit, said Chris Sternberg, Papa John's corporate vice president of communications.

Online orders will not be included in the offer.

''We're bringing in extra food products and extra workers to make pizzas,'' Sternberg said this morning. ''We expect the volume to be eight to 900 percent higher than a typical Thursday'' in the Cleveland area, he said.

The offer stems from the ''Crybaby'' T-shirt incident.

Washington D.C.-area Papa John's stores handed out T-shirts to Washington Wizards fans last Friday that carried the company's logo, the word ''Crybaby'' and the number 23.

Cavs star LeBron James — who wears No. 23 — had earlier complained about hard fouls during the series with the Wizards. Brendan Haywood, Wizards center, called James a crybaby.

Sternberg was at a loss to come up with another such Papa John offer.

''It's certainly rare that we would do this,'' Sternberg said. ''We definitely need a special occasion to do this.''

Papa John's, with headquarters in Louisville, Ky., has 2,700 stores in the United States. All the stores are owned by franchisees.

Store owners in the Youngstown-Warren and Toledo areas ''wanted to join in'' and the decision to extend the offer was made Wednesday, Sternberg said. ''They thought there's obviously a lot of Cavs fans in those two towns.''

A total of 49 stores in Northeast Ohio and the Toledo area will be participating.

The Cavs play the Celtics on Thursday night in the second game of the second round of the playoffs.




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