Bloomberg News

Pop music star Lady Gaga and her management company were sued by MGA Entertainment Inc., the maker of Bratz toys and parent of Little Tikes Co. of Hudson, for failing to approve a line of dolls in her image.


Van Nuys, Calif.-based MGA, alleging breach of contract in New York state court, is seeking more than $10 million.


MGA said it agreed to produce dolls in Lady Gaga’s image in December and paid a $1 million fee in anticipation of shipping the products to retailers this summer in time for the holiday selling season.


In April, MGA chief executive officer Isaac Larian was told that Lady Gaga wanted to delay production and shipping of the dolls until her new album is released in 2013, according to the complaint. MGA says the defendants have continued to withhold final approval in order to delay marketing the dolls until next year and instead sell a licensed Lady Gaga perfume called “Fame.”


Amanda Silverman, a spokeswoman for Lady Gaga, said the singer hasn’t seen the complaint and has no comment.


“This is a dispute between Universal Music Group’s merchandising company and MGA,” Silverman said in an email.


“There was no legitimate reason for dragging Lady Gaga into that dispute. Lady Gaga will vigorously defend MGA’s ill-conceived lawsuit and is confident that she will prevail.”