Natural Light -- more affectionately known as Natty Light -- is giving away $1 million to help college students pay down their loans.

The Anheuser-Busch InBev brand, a staple beer for many cash-strapped college students, ran a Super Bowl commercial last weekend in 10 key markets -- Dayton and Cincinnati were among them -- promising to hand out $40,000 each to 25 lucky winners in a new contest. (You can check out the commercial below.)

"... Creating epic memories in college shouldn't come with a price tag attached," Natural Light says.

To enter, people need to create a video explaining their inspiration for going to college. The full rules can be found by clicking here. The contest runs through May 6.