Mike Malinowski wants his new craft brewery to be the kind of place where people hang out.

So he installed big screen televisions, brought in some couches and offers board games.

"My basement looks somewhat like my tasting room now," he said with a laugh. "I want it to be a comfortable place to relax, have a beer and stay awhile."

Paradigm Shift Brewing opened last week (Nov. 30) at 128 North Ave. NE in downtown Massillon — the latest craft brewery to open in the Akron-Canton area.

Malinowski, 55, of Massillon, is an award-winning homebrewer who decided to take the passion for his hobby and make it a profession.

He’s a former manager at Swagelok Co., where he looked for ways to improve work processes. That’s the idea behind the brewery’s name.

He asked workers to make a paradigm shift when it came to work flow and eliminating waste, and now he’s asking the same of local beer drinkers. He wants them to broaden their horizons and shift to drinking craft beer.

Malinowski, who credits family and friends for their help in getting open, opted to launch his brewery in Massillon for a couple of reasons.

For starters, it’s where he lives and Paradigm Shift is the first brewery in the Stark County community. Then, there’s a particular ingredient that comes into play.

"Massillon has some great water," he said.

Paradigm Shift, which employs a 10-barrel brewing system, has 12 taps. Right now, the brewery offers seven beers on draft and is building up to 12.

The top sellers so far have been Paradigm Shift IPA and Panty Dropper, a flavorful toasted coconut cream ale.

Given the sexual harassment climate in the country, Malinowski already has fielded a couple of complaints about the Panty Dropper name. But he has no plans to change it, as he sees it as silly as opposed to offensive.

Malinowski has been learning his brewing system, which he assembled and designed by buying used equipment from different locations.

When he’s dialed in the beers to his liking, he wants to distribute Paradigm Shift on draft to Stark County bars and restaurants, and offer cans with the help of a mobile canning operation.

Paradigm Shift is open seven days a week right now: 3 to 10 p.m. Monday through Thursday; 3 p.m. to midnight Friday; noon to midnight Saturday; and noon to 8 p.m. Sunday.

In the future, he plans to be closed at least one day, but will evaluate which day based on customer reaction.

You can keep up on Paradigm Shift news by following its Facebook page at www.facebook.com/paradigmshiftbrewing.