BEREA: Should anyone tell Browns coach Hue Jackson to go jump into Lake Erie after Friday, he will be able to say “been there, done that.”

When Jackson takes the plunge into the chilly waters — the temperature is expected to be 53 degrees — of one of the Great Lakes, he will fulfill a declaration he made last year.

Jackson promised at the end of the 2016 season when the Browns compiled a 1-15 record that, if they repeated that dubious feat the next season, he’d hit the water. The team went one worse, going 0-16 and becoming only the second team in NFL history to do so. Now it’s time to pay up.

Jackson said he’s looking forward to getting the leap, which will take place at an undisclosed location, behind him.

“It is called a ‘dip and get out’ — get in, get out and move on with your life,” Jackson said Wednesday after the team’s practice in helmets and shorts at organized team activities.

“I am excited about our organization, [owners] Dee and Jimmy [Haslam] and being a part of everything that we are trying to accomplish here from top to bottom. The people in the organization have been outstanding.”

What do the people in the organization have to do with this particular event?

Give Jackson credit for taking what could be a small, personal event backed with video evidence and turning it into something more.

He’s using the opportunity to raise money for the Hue Jackson Foundation, his charitable organization that provides money to fund groups that give a voice to child and adult survivors of human trafficking. Given the support from those in the organization, it appears they support their coach wholeheartedly. For every person who participates, Jackson will donate $100 to his foundation.

“Right now, I know that we have 100 for sure. That says a lot. I did not even include the coaching staff in that, but they better come,” he said with a laugh. “We are going in, and we are going to come out, too. I promise you that.”

As of Wednesday afternoon, he said he hadn’t asked any players to join him, however.

“That is my tomorrow speech. If they want to come, those who want to get that off of them, come on and jump in with us,” Jackson said. “It is going to be a fun time. It is going to be something special to me, our organization and the people involved. I truly believe that this is going to turn the page on a lot of things that are going on around here.”

Call the entire enterprise a baptism to prepare for the next chapter in the team’s future. Jackson has taken something from it all, but is using it as a teaching moment.

“I have learned to shut my mouth a little bit more — do not say something that you might end up having to do. We will get it behind us,” he said. “I think it is going to be something special and for a great cause, as well. Like I said, it is going to be a cleansing of our organization, too.”

George M. Thomas can be reached at gmthomas@thebeaconjournal.com. Read the Browns blog at www.ohio.com/browns. Follow him on Twitter at www.twitter.com/GeorgeThomasABJ.